Anonymous audio pattern intelligence
See how your staff actually sell — then help every one of them sell better.
Through a small wearable, Waeyo's AI continuously recognises selling behaviours while filtering out sensitive and irrelevant information — showing which sales steps are executed and where support is needed.
A behaviour execution profile
| Behaviour | Hero benchmark | Individual staff |
|---|---|---|
| Opening / Approach | 84% | 74% |
| Need Discovery | 78% | 52% |
| Product Knowledge | 86% | 68% |
| Clear Recommendation | 76% | 47% |
| Next-Step Prompt | 70% | 38% |
| Accessory Add-On | 72% | 34% |
| Bundle Selling | 68% | 31% |
| Upgrade Framing | 71% | 44% |
| Service Attachment | 74% | 58% |
| Value Framing | 80% | 62% |
| Campaign Product | 82% | 55% |
| Promo Discipline | 77% | 40% |
What the Waeyo platform does.
See how your network actually sells.
Recognise
Waeyo's AI recognises selling behaviours in real customer interactions and rolls them up by store, region and network — so leadership sees where execution is strong and where it drifts, continuously rather than in a quarterly snapshot.
Your winning playbook, written by your own stores.
Validate
Identify and quantify the Most Valuable Behaviours that separate your strongest stores from the rest, then measure every store against them. Your benchmarks come from stores that share your products, pricing and brand — not an industry average.
One priority per store. Progress you can prove.
Improve
Instead of a long audit report, each store receives a single focused behaviour priority — the change most likely to move its conversion. Re-validation over time shows whether behaviour actually changed after training, coaching or a new campaign.
You can already measure the result. Waeyo measures the behaviour.
The tools most retail networks already run are built to measure outcomes or compliance — not everyday selling behaviour.
POS data
Tells you what a store sold, not how it sold.
POS reporting shows conversion, transaction value and units after the fact. It cannot show whether staff discovered the customer's need, recommended clearly or offered the add-on — the behaviours that produced or lost the sale.
Mystery shopping
Samples a single visit a few times a year.
A scripted visit two or three times a year is a snapshot of one conversation on one day. Results arrive weeks later and say little about the thousands of interactions in between.
Store visits
Capture behaviour only while a manager is watching.
Execution changes the moment a regional manager walks in. Scheduled visits validate presentation and compliance — not how staff actually sell on an ordinary afternoon.
The behaviours that decide conversion happen in thousands of everyday customer conversations — and until now, they have been invisible to HQ. This is what Waeyo's AI is built for: measuring the behaviour, not just the outcome, at a scale no sampling method can reach.

Deployment
Live in weeks, not quarters.
Waeyo is designed to start where your stores already are — no store fit-out, no IT programme, and no change to how your teams sell. A pilot store can begin without waiting on a transformation roadmap.
No store fit-out or IT project
No refurbishment, no integration work and no lengthy data-sharing approval from your CIO or CTO before a pilot store can begin.
No disruption to selling
Staff keep selling the way they always have. The wearable sits in the background, and the coaching app is opened when a person wants to see their own progress.
No change to the customer experience
The customer conversation stays exactly as it is, and store-level results appear in your Waeyo dashboard.
Coach your people
Refine your playbook. Then support every person against it.
Real-world evidence shows you which sales steps are working and where support is needed. The Waeyo app turns that into practical action for head office, managers and staff — so improvement is something a person can see and act on, not a report they never read.
Refine the playbook
Update your sales playbook with evidence from real customer interactions, not assumptions about them.
Coach each person
Each team member sees their own progress towards your standards, with the support of the people helping them improve.
Track progress
Follow whether behaviour actually changes after training, coaching or a new campaign — person by person and store by store.
Your playbooks. Your training. Your standards.
The AI is configured to your own playbook and standards, not a generic industry model. Waeyo works with each retailer's existing playbooks, KPIs, training materials, product information and campaigns — connecting what happens on the shop floor with practical action by head office, managers and staff. Waeyo does not replace your sales methodology; it gives you the evidence to refine it.
Built to help people improve — never to monitor them.
Waeyo recognises selling behaviours and filters out sensitive and irrelevant information at the point of recognition. No recordings and no transcripts are kept. Coaching exists so each person can see their own progress towards the standards you set, with staff informed and access controlled. Waeyo is not a surveillance tool, and it is never used to rank employees.
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